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EU Business School Information and Knowledge Management at Coca Cola Presentation

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Focusing on a COCACOLA company, using examples from your own work experience where possible and applying your knowledge on the subject, please attempt answering the following 3 questions: 

you need to prepare 3 slides: Intellectual property as an asset and Further Examples

Critically appraise how information and knowledge contribute to your chosen organization’s strategy by supporting it in THREE (3) important ways. Clearly identify examples of both information and knowledge in your answer. You need to remember that the challenge for a business is to capture and use information that is relevant and reliable. Please use at least one Knowledge Management model in your answer.

What are the internal and external sources of information and data management available for your case company? Please provide specific examples of knowledge discovery, knowledge capture, knowledge sharing and knowledge application

  1. Understand the ethical importance and responsibility for an organization when holding information on consumer behavior;
  2. Evaluate the importance of data analysis in the transformation process of data to knowledge 

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