Learning Outcomes
Describe the essential characteristics of business communications.
Describe the essential features of effective business communication addressed to persons from different cultures.
Case Assignment
Business and Intercultural Communication
Please review the background materials. Then read Chapters 1 and 18 in the Business Communication for Success ebook, and prepare one essay summarizing either:(Option 1) – Effective Business Communication principles (Chapter 1)
or
(Option 2) – Intercultural and International Business Communication (Chapter 18).
Option 1: Read Chapter 1: Effective Business Communication in Business Communication for Success, listed on the Background page. Write an essay summarizing the key features of business communication, as opposed to ordinary, everyday communication. Feel free to use short lists. Be sure to include APA-style citations from the background reading and a references page. For information about references and citations, please refer to the Writing Style Guide, found under the “My Resources” tab on the TLC Portal.
Option 2: Identical to Essay 1 above, but summarizing the contents of Chapter 18: Intercultural and International Business Communication in Business Communication for Success, listed on the Background page.
Go to any of the “Background Pages” in our Modules to see an example of a reference page.
· Well-organized, well-written essays covering all the topics outlined in the assignment.
· No errors in spelling, grammar, or syntax, and an appropriate scholarly style. Refer to the Writing Style Guide.
· All sources cited and referenced in accordance with a standard citation style. APA is preferred, but not required. Refer to the Writing Style Guide.
· This assignment should be 2–3 pages in length.
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