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Marketing campaign of how to bring 500 fans to attends to college football game

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My target area is tagert is the local high school, middle school and elementary school. find coupe marketing campign strategy to track this students and there partens to attend to the games. please also follow the step down there thanks.

Develop a marketing/promotional campaign for one of the college football games. Your goal is to bring around 500 fans for the assigned game. For this project you want to make sure that:Your promotional message reaches your intended and targeted audience.

Your message is understood by your audience.

Your message/strategy stimulates the recipients and they take action.

Your plan stars two weeks before an actual game.

Please refer to the following steps as an exemplary guideline:

1.Assess Marketing Communication Opportunities: It’s important in this first step to examine and understand the needs of your target market. Who is your message going out to? Why?

2.Determine Your Promotion Mix/Marketing Mix: You must create an awareness among your buyers in order for your promotional campaign to succeed.

3.Develop Your Promotional Message: This is the time that you will need to sit down with your team and focus on the content, appeal, structure, format, and source of the message. Keep in mind in promotional campaigns appeal and execution always work together.

4.What Communication Channels Will You Use?

5.Develop the Promotion Budget: You must now determine the total promotion budget. Take some time to break down allocations and determine the affordability, percent of sales, and competitive parity. By breaking down these costs you will get a better idea on gauging the success potential of your campaign.

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