This tells you some of the parameters you need to meet for the Marketing Plan. The following are other pieces you need to ensure you include:
- What is the PRODUCT you wish to introduce?
- What are the PRICES you want to charge and/or the including a discussion of what the profit looks like you intend to make
- What PROMOTIONS do you intend to use to get your Marketing message across to your target market?
- What PLACE/DISTRIBUTION methods do you intend to use to get your product to the masses?
- Who is the target market? Why?
- What specific methods of distribution do you want to use? Do you want to have a storefront? Online presence? Both? Direct Sales?
- Depending on the International City/Country you plan to target, why did you pick that area for that particular product? Why that target market?
- Where do you plan to be headquartered?
Keep in mind that the products/services ideas have to come from one of the following categories:
1. New-to-the World (new products/services that create an entirely new market)
2. New Product/Service Line (new products/services that allow a company to enter an established market for the first time)
3. Additions to existing product lines (new products/services that supplement existing brands and product lines)
*In other words, you are going to be creating a NEW product. One that DOES NOT exist in any form currently on Earth.*
instructions
It should be 3 pages
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