sale and marketing (task 6)

ask 6 Advertising and the Role of Technology

Investigate Advertising.

1. Read ebook Chapter 18 – Advertising, Sales Promotion, and Public Relations
2. Work through the Lynda.com tutorial Advertising Fundamentals
   1. Getting Your Message to Market
   2. The Minimum Viable Marketing Plan
   3. Working With Partners
   4. Advertising in Larger Companies
3. Watch
4. Watch

Investigate use of social media for advertising and connecting with customers.

1. Read ebook Chapter 19 – Using Social Media to Connect with Consumers
2. Complete the Lynda.com tutorial on Pinterest for Business. Download the Pinterest Checklist from the Important Documents site. You will need this during the Lesson as your marketing team designs you advertising campaign.
3. Complete the Lynda.com tutorial Facebook Advertising Fundamentals.

Investigate Online Marketing

1. Complete the Lynda.com tutorial on Online Marketing Fundamentals

Download the Online Marketing examples and worksheets from the Important Documents site. As you work through the Online Marketing Fundamentals tutorial, complete the worksheets. You will submit the completed documents here and bring to the Lesson.

H+ Sports.pdf
Marketing Strategy Worksheet.pdf
Customer Strategy Worksheet.pdf
Business Strategy Worksheet.pdf
Customer Strategy Worksheet Example.pdf
Business Strategy Worksheet Example.pdf
Marketing Strategy Worksheet Example.pdf