Strategic Management
Read British Columbia Institute of Technology’s Kevin Wainwright’s QuickMBA’s “Competitive Advantage.” and “Lecture Notes on Porter’s Generic Strategies”.
http://www.quickmba.com/strategy/competitive-advantage/
http://faculty.bcitbusiness.org/kevinw/4800/Bobs_porter_notes.pdf
part 1
Review the material from British Columbia Institute of Technology’s Kevin Wainwright’s “Lecture Notes on Porter’s Generic Strategies” and QuickMBA’s “Competitive Advantage.” Then, go to the discussion forum for Unit 4 and engage in a dialogue with your classmates by answering the following questions:
1. Describe the similarities and differences among generic strategies. Provide an example of an organization using a generic strategy.
2. Compare and contrast a broad and narrow focus strategy. Provide an example of an organization using a broad or narrow focus strategy.
3. Consider a niche product you have consumed. What unique attributes made the product or service attractive to you?
Cite any reference used in apa format.
part 2
pick any organization you are familiar with and analyze its competitive advantages. Being specific, how did you determine the type of advantage? Has this advantage changed over time? If so, how? If not, what keeps the environment static?
Prepare a two page (double-spaced) essay. The paper should be 12-point font, Times New Roman, be at least 500 words, and include a final source list.
part 3
Students should document their activities, record problems they may have encountered and draft answers for Discussion Forums and Assignments. In addition, the student should consider the following questions for reflection: Consider a local business in your area. How is competitive advantage best sustained? How can rivals chip away at a competitive advantage?
Cite any reference used in apa format.
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