Question 1 (8 points)
For a monopoly, what is the quantity effect?
Question 2 (8 points)
Media Cable, a typical utility based monopoly, provides cable service in a rural community. Table 1 shows the demand that Media Cable experiences at each price and Graph 1 depicts Media Cable’s demand curve. Why does such a monopoly face a downward sloping demand curve?
Table 1
Price | Amount Demanded |
$160 | 0 |
$130 | 100 |
$100 | 200 |
$80 | 400 |
$40 | 600 |
$0 | 850 |
Graph 1
Question 3 (8 points)
Table 2 shows Media Cable’s demand table, total revenue, and marginal revenue at each price. What is the price effect of reducing the price from $100 to $80?
Table 2
Price |
Amount Demanded |
Total Revenue |
Marginal Revenue |
$160 |
0 |
$0 |
n/a |
$130 |
90 |
$11,700 |
$130.00 |
$100 |
200 |
$20,000 |
$75.45 |
$80 |
350 |
$28,000 |
$53.33 |
$40 |
600 |
$24,000 |
-$16.00 |
$0 |
850 |
$0 |
-$96.00 |
Question 4 (8 points)
Governmental pricing regulation of a monopoly should strive to accomplish which of the following?
Question 5 (8 points)
For a monopoly, why is marginal revenue less than price?
Question 6 (8 points)
Table A shows the pricing options for two hair salons, one operated by Sue and the other by Jane, as an oligopoly in a rural market. Which of the following pricing strategies does Table 5 depict?
Table A
Pricing strategies for Sue’s Hair Salon when charging the LOW Price | Pricing strategies for Sue’s Hair Salon when charging the HIGH Price |
If Sue and Jane both charge HIGH price, BOTH get $400 each | If Sue charges the HIGH price and Jane charges the LOW price, Sue GETS $0, and Jane gets $800 |
If Jane charges HIGH price and Sue charges LOW price, Jane gets $0 and Sue gets $800 | If Sue and Jane both charge the HIGH price, BOTH get $600 each |
TABLE 5 | First Period Choose High or low price | First Period Profit | Second Period Choose High or low price | Second Period Profit | Total Profit in both periods |
Sue | High | $600 | High | $600 | $1,200 |
Jane | High | $600 | High | $600 | $1,200 |
Question 7 (8 points)
Table B shows the pricing options for two medical doctors operating as an oligopoly in a rural market. Which of the following pricing strategies does Table 8 depict?
Table B
Pricing strategies Dr. Good charges LOW Price | Pricing strategies Dr. Good charges HIGH Price |
If Dr. Good and Dr. Fine both charge LOW price, BOTH get $350 each | If Dr. Good charges the HIGH PRICE and Dr. Fine charges the LOW PRICE, Dr. Good GETS $0, and Dr. Fine gets $700 |
If Dr. Fine charges HIGH PRICE and Dr. Good charges LOW PRICE, Dr. Fine gets $0 and Dr. Good gets $700 | If Dr. Good and Dr. Fine both charge the HIGH PRICE, BOTH get $500 each |
TABLE 8 | First Period Choose High or low price | First Period Profit | Second Period Choose High or low price | Second Period Profit | Total Profit in both periods |
Dr. Good | High | $0 | Low | $350 | $350 |
Dr. Fine | Low | $700 | Low | $350 | $1,050 |
Question 8 (8 points)
Table B shows the pricing options for two medical doctors operating as an oligopoly in a rural market. Which of the following pricing strategies does Table 9 depict?
Table B
Pricing strategies Dr. Good charges LOW Price | Pricing strategies Dr. Good charges HIGH Price |
If Dr. Good and Dr. Fine both charge LOW price, BOTH get $350 each | If DR. Good charges the HIGH PRICE and Dr. Fine charges the LOW PRICE, Dr. Good GETS $0, and Dr. Fine gets $700 |
If Dr. Fine charges HIGH PRICE and Dr. Good charges LOW PRICE, Dr. Fine gets $0 and Dr. Good gets $700 | If Dr. Good and Dr. Fine both charge the HIGH PRICE, BOTH get $500 each |
TABLE 9 | First PeriodChoose High or low price | First Period Profit | Second PeriodChoose High or low price | Second Period Profit | Total Profit in both periods |
Dr. Good | Low | $700 | Low | $350 | $1,050 |
Dr. Fine | High | $0 | Low | $350 | $350 |
Question 9 (8 points)
Table B shows the pricing options for two medical doctors operating as an oligopoly in a rural market. Which of the following pricing strategies does Table 6a and 6b depict?
Table B
Pricing strategies Dr. Good charges LOW Price | Pricing strategies Dr. Good charges HIGH Price |
If Dr. Good and Dr. Fine both charge LOW price, BOTH get $350 each | If DR. Good charges the HIGH PRICE and Dr. Fine charges the LOW PRICE, Dr. Good GETS $0, and Dr. Fine gets $700 |
If Dr. Fine charges HIGH PRICE and Dr. Good charges LOW PRICE, Dr. Fine gets $0 and Dr. Good gets $700 | If Dr. Good and Dr. Fine both charge the HIGH PRICE, BOTH get $500 each |
Table 6a | First PeriodChoose High or low price | First Period Profit |
Dr. Good | Low | $350 |
Dr. Fine | Low | $350 |
Table 6b | First Period Choose High or low price | First Period Profit |
Dr. Good | High | $0 |
Dr. Fine | Low | $700 |
Question 10 (8 points)
Table A shows the pricing options for two hair salons, one operated by Sue and the other by Jane, as an oligopoly in a rural market. Which of the following pricing strategies does Table 1a and 1b depict?
Table A
Pricing strategies for Sue’s Hair Salon when charging the LOW Price | Pricing strategies for Sue’s Hair Salon when charging the HIGH Price |
If Sue and Jane both charge LOW price, BOTH get $400 each | If Sue charges the HIGH price and Jane charges the LOW price, Sue GETS $0, and Jane gets $800 |
If Jane charges HIGH price and Sue charges LOW price, Jane gets $0 and Sue gets $800 | If Sue and Jane both charge the HIGH price, BOTH get $600 each |
TABLE 1a | First Period Choose High or low price | First Period Profit |
Sue | Low | $400 |
Jane | Low | $400 |
TABLE 1b | First Period Choose High or low price | First Period Profit |
Sue | High | $0 |
Jane | Low | $800 |
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